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04/20/2012
Nowadays, it is hard for consumers to go shopping without being bombarded with products advertised as “environmentally safe,” “degradable” and “ozone friendly,” but how does a consumer have confidence in a product or service advertising itself as “green?”
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11/08/2011
The Online Interest-Based Advertising Accountability Program today released decisions in its first six compliance cases. FMX, Martini Media, PredictAd, QuinStreet, Reedge, Veruta bring practices into compliance.
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10/03/2011
BBB is warning of a Yellow Pages Scam that is being run by four local operations. One is located in Vermont - Business Solutions Online, and the other three operations are located in Massachusetts - Open Business Directory Limited, Official Yellow Guide Inc. and Yellow Page Solutions. Businesses throughout the country are receiving fraudulent invoices from these operations for unauthorized online advertising.
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03/02/2011
Taco Bell has launched an ad campaign including TV commercials and special offers to defend their beef which has been called into question.
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