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09/12/2012
Wear Trim Treads fitness shoes for toning legs, perfect posture, burning calories and more, the business claims. But Trim Treads hasn't shown BBB that the shoes perform as advertised, and customers complain about non-delivery and poor response.
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07/24/2012
The Better Business Bureau (BBB) is urging homeowners to be cautious when approached by companies promising to save their insurance deductibles on storm damage repairs.
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06/05/2012
Statement by Elaine D. Kolish, Vice President, Council of Better Business Bureaus and Director, Children’s Food and Beverage Advertising Initiative
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05/30/2012
BlueCava, Turn, DataXu, and OxaMedia Achieve Voluntary Compliance with Self-Regulatory Principles as Accountability Program Expands Its Enforcement and Compliance Guidance
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04/25/2012
You see an online ad. "Earn $400 each month just driving your car." Should you click it?
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04/20/2012
Nowadays, it is hard for consumers to go shopping without being bombarded with products advertised as “environmentally safe,” “degradable” and “ozone friendly,” but how does a consumer have confidence in a product or service advertising itself as “green?”
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02/23/2012
The Obama Administration recognized the importance of industry self-regulation in providing consumers with privacy protections. CBBB's Online Interest-Based Advertising Accountability Program has been at the center of such self-regulatory efforts.
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11/08/2011
The Online Interest-Based Advertising Accountability Program today released decisions in its first six compliance cases. FMX, Martini Media, PredictAd, QuinStreet, Reedge, Veruta bring practices into compliance.
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10/03/2011
BBB is warning of a Yellow Pages Scam that is being run by four local operations. One is located in Vermont - Business Solutions Online, and the other three operations are located in Massachusetts - Open Business Directory Limited, Official Yellow Guide Inc. and Yellow Page Solutions. Businesses throughout the country are receiving fraudulent invoices from these operations for unauthorized online advertising.
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03/07/2011
The Council of Better Business Bureaus announced that Eugenie N. Barton, former VP and general counsel to the United States Telecom Association, will head the program.
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06/25/2010
Most people—possibly everyone except me—simply let advertising pass and either respond to it or don’t. Generally speaking, folks tend to take away one or two central messages from an advertisement and
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04/27/2010
The Bureau of Consumer Protection of the Federal Trade Commission is behind an effort to educate children in grades four through six on how advertising works.
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04/02/2010
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has recommended that JAKKS Pacific modify broadcast advertising for the Candy Jewel Factory Oven to better depict the need for adult supervision.
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03/09/2010
CFBAI Director, Elaine D. Kolish, issued a statement in response to the Center for Science in the Public Interest’s report cards for food and entertainment companies' marketing to kids.
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12/15/2009
Because of industry self-regulation, healthier options are increasingly advertised to kids
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